Cornell Wrestling Season Tickets (2012)
Cornell University hosts a fierce Wrestling program; being a regular top-five finisher in Division 1 and having produced the first NCAA wrestler in history to win 4 titles in 4 different weight classes they are well-known across the country as the Big Red. For their 2011-12 they needed a season ticket promotion as strong and hard hitting as they are.
With most of the footage previously recorded, this project involved a small amount of camera operation and a large amount of editing. The short promo gives some idea of the culture of the team while emphasizing the strength of the program. Designed to be shared on sites including Facebook, YouTube, and FloWrestling.com, this campaign was a success, resulting in a whirlwind of viral support from the wrestling community.
Video produced by:
Colin Crilley @ CCrilley.com
Director, Editor, 2nd Camera